Integrated webshops
Mutually reinforcing your brick and mortar stores
A webshop enhancing your stores
Decisive for your omnichannel success is that the webshop is supported by the stores. Your customers alternately shop on the internet and in the stores and they expect one shopping experience. The ASPOS omnichannel webshop is therefore fully integrated with the stores. With a My Store concept customers may choose their trusted or nearest store. They can order in the webshop and pick up in the store, or order in store with home delivery. To cost efficiently manage your supply chain orders for stores and webshop may be in one logistics flow. In ASPOS, your stores and webshop run online and in realtime on the same platform. Every transaction is immediately updated in the ASPOS database so that a complete customer view is guaranteed. Loyalty credits are valid in the webshop as well as in the stores. The stocks of the stores are visible in the webshop. Web orders pop up at the POS in the store so that items can be set aside or shipped. Moreover, product data, images, prices and promotions are only entered once in ASPOS and maintained for all channels. The advantages and possibilities are endless!
In short, your webshop is fully integrated with your stores to optimise customer experience and generate traffic, turnover, and margin in the stores. Such a webshop will be embraced and promoted by store staff. Finally, your omnichannel strategy will give your brand wings to grow
Key for a successful omnichannel experience
- Online and offline sales history available per customer
- One holistic customer view, all customer data, available for relevant marketing
- Store stocks visible in webshop to encourage sales and pick up from store
- Loyalty platform with credits and vouchers across stores and webshop
- Full promotion module
- Business to business options, with payment on account, collective weekly / monthly invoices
- Drop orders directly in store for same day delivery from local store stock
- Payments optional in webshop, stores or on account
- Controlled feedback by means of digital consumer packing slip
- And more…
Technical specifications
PROGRESSIVE WEB APP (PWA)
To optimise user experience and ensure excellent speed our technical team uses PWA and VueJs. This is an open-source JavaScript framework for user interfaces. The foundation of VueJs is focused on the front-end which keeps file sizes small. Through extensions it is possible to only process page changes, not renew whole pages. Vue JS works client side which means that the data is retrieved and processed by the browser. To optimise SEO (search engine optimisation) we apply Server Side Rendering (SSR) technology to keep, each page available separately for search engines. We use Nuxt.js to ensure that all necessary pages in Google are properly indexed.
ADVANTAGES OF PWA
- Performance, the app only fetches parts of the page that change
- The app can retrieve data in the background so navigation to underlying pages is super-fast
- Users can save the webshop as an application on their home screen
- Suitable for SEO, has good Google indexation
- Suitable for all (mobile) browsers
- Offline mode, the customer can also use PWA without internet connection
- Optional push notifications
- And many more…
What do you need to start?
Our e-commerce team is ready to work with you and build your webshop fully integrated upon the ASPOS platform. Do you already have a webshop? Apply our REST API to connect with the ASPOS database for omnichannel customer journeys.
PERFORMANCE IS KEY!
The effectiveness of your modern web shop is measured via the Google Lighthouse test.
Our customers
Like to see more? Have it your way
REQUEST A PERSONALIZED DEMO
We are passionate and committed to making our customers happy for the long term. Your business is unique and your brand is personal. That’s why our solutions are tailored to your needs and requirements and to the ones of your customers. Request a demo that ticks all your boxes.
Like to see more?
Have it your way
REQUEST A
PERSONALIZED DEMO
We are passionate and committed to make our customers happy for the long term. Your business is unique and your brand is personal. That’s why our solutions are tailored to your needs and requirements and to the ones of your customers. Request a demo that ticks all your boxes.
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